Susan T. Burch, LLC

 

Print

Your print materials have long been fundamental to an
all-inclusive communication strategy. From branding platforms and taglines to brochures and billboards, here are
samples that have proved an effective call to action.
Creative concepts
Action verbs
A hook that lands the reader

 

Click on visual to read copy
 

Taglines

New Parents Kit
Cabinetry and construction
Virginia Department of Health
Tagline used for parent resource kit
Cabinetry & Construction
Tagline used on all promotional materials


Magazines and Catalogs

VCU
Special Times Gifts
VCU School of Business
Biannual publication
Special Times Gifts
Product descriptions


Ads and Campaigns

 
Ports of Virginia
Providence
The Ports of Virginia
International ad
Providence at Heritage Shores
Consumer ad campaign


Brochures

Colonial Williamsburg
Marriott

Colonial Williamsburg
Educational outreach to schools

Marriott and US Air
Valentine’s Day discount travel promotion



Branding and Case Statements

Ability One
Virginia Baptist Children’s Home

Ability One
Branding directives

Virginia Baptist Children’s Home
Non-profit case statement


Direct Response

The Garden Club of Virginia
Asheville School
The Garden Club of Virginia
Annual Fund donation reminder
Asheville School
Enrollment clincher


Packaging

First Colony Coffee and Tea Co.
Prince Michel Winery


Outdoor and Posters

Virginia Department of Rehabilitation Services
Girl Scouts
Girl Scouts
Consumer sales poster


Annual Reports and Books

Community Banker’s Bank
KPMG Peat Marwick
KPMG Peat Marwick
Corporate history book

 

Image